Using the correct image dimensions prevents automatic cropping and compression by the platform.
Correct dimensions
| Format | Dimensions | Notes |
|---|---|---|
| Story | 1080 × 1920 px | Full-screen 9:16 vertical |
| Reel | 1080 × 1920 px | Same as Story — vertical video |
| Safe zone (text/stickers) | 1080 × 1420 px center | Keep important content in the middle |
| Max file size (image) | 30 MB | JPG or PNG |
| Max video length | 60 seconds | For Stories (Reels up to 90s) |
Instagram Stories and Reels use a 9:16 vertical format. Anything outside the safe zone may be cut off or covered by UI elements.
Tips
- Always use the highest resolution original — you can always resize down, never up without quality loss
- Save as JPG for photos, PNG for graphics with transparency or text
- Use Fourmeld Image Tools to resize to any exact dimension free
FAQs
What happens if I use the wrong size?
The platform auto-crops or compresses your image, often losing quality or cutting off important content.
Should I resize before or after editing?
Edit first, then resize to the target dimensions as the last step.
What format is best?
JPG at 85-90% quality is best for photos. PNG is best for graphics, logos and images with text.
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